This is for the future of our planet.
Every day millions of returned products around the world are destroyed. Something needed to be done and for us staying arms crossed was simply not an option.
Image source: Martin Bernetti/Getty Images
From theory to impact
Sept 2023
It Goes Forward
is born
Oct 2023
Receive MIT R&D subsidy
July 2024
Build product, team, sales muscle
Sept 2024
Live at
Kuyichi.com
Oct 2024
Publication of our paper. Forwarding reduces returns
up to 44%.
Oct 2024
Win Mastercard Strive EU Innovation Fund
Nov 2024
Expansion to the US
Our team
A common concern a visitor experiences is how well will the product or service be supported. Introducing the team eases fears while showing confidence.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique.
Our Advisory Board
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique.
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique.
In the media
Winners announcement by Mastercard Strive EU Innovation Fund
One of 10 winners out of 495 applicants
“Groen Goud” Podcast
Hear our full story on Spotify
Interview on “Evofenedex”
How It Goes Forward is transforming returns for retailers and the environment
Academic paper publication
Our scientific publication with the Erasmus University Rotterdam and VU Amsterdam
Free yourself of the returns rat race and start offering return-deals
Say goodbye to the roundtrip that returns make to your warehouse and enable your consumers to Forward their returns to a next consumer.