Media

In the media

Coverage from national press, industry publications, podcasts, and academic journals.

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14+

Pieces of coverage

2

Countries (NL, EU)

2

Languages (EN, NL)

1

Peer-reviewed paper

Featured across national, trade, academic, and award outlets.

FeaturedAwards & recognition· eBay· Mar 2026

Selected for eBay's 2026 Circular Fashion Fund

Finalist of the 2026 eBay Circular Fashion Fund. Pilot scoping with eBay is now under way; the Fund backs partners building circular-retail infrastructure across resale, repair, and return routing.

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eBay logo

Press & interviews

Manufy
Press & interviews

Manufy partnership announcement

Manufy · Sep 2024

Manufy, the sustainable fashion production platform, announced its partnership with It Goes Forward to connect responsible sourcing with responsible returns.

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DHL logo
Press & interviews

It Goes Forward at DHL Now and Next

DHL · Oct 2025

Recap of Forwarding's presentation at DHL's Now and Next supply-chain innovation forum, covering the matching algorithm and ISO-standard CO₂ accounting per Forwarded return.

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De Ondernemer logo
Press & interviews

Interview in De Ondernemer

De Ondernemer · 2024

How It Goes Forward saves an average of €10 per Forwarded return item, and why the two-sided economics work from match one.

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Evofenedex logo
Press & interviews

Interview on Evofenedex

Evofenedex · 2024

How It Goes Forward is transforming reverse logistics for retailers and the environment. Published in the Dutch supply chain and logistics industry magazine.

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BNR Nieuwsradio
Press & interviews

Pitch on BNR Zakendoen

BNR Nieuwsradio · Apr 2026

Carl pitched Forwarding on BNR Nieuwsradio's daily business show Zakendoen, covering the peer-to-peer return economics and the road to scale.

Listen on BNR
Trouw
Press & interviews

Trouw on holiday season returns

Trouw · Feb 2026

Feature on how the post-holiday return wave hits retailers and the environment, and how Forwarding reroutes items to new buyers before they reach the warehouse.

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Quote Magazine
Press & interviews

Featured in Quote Magazine

Quote Magazine · Nov 2025

Profile of It Goes Forward in Dutch business magazine Quote, covering the founding team, the Kuyichi launch, and the commercial case for Forwarding.

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Trouw
Press & interviews

Trouw on Forwarding

Trouw · May 2025

Feature on the peer-to-peer return model and the live Kuyichi results, published in Dutch national newspaper Trouw.

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Twinkle Magazine logo
Press & interviews

Featured in Twinkle Magazine

Twinkle Magazine · Jul 2025

Coverage of It Goes Forward and its approach to e-commerce returns in the Dutch e-commerce industry magazine Twinkle.

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Nederlands Dagblad
Press & interviews

Featured in Nederlands Dagblad

Nederlands Dagblad · Jan 2025

Profile in the Dutch national daily Nederlands Dagblad on the environmental and financial case for rerouting returns instead of warehousing them.

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Podcasts

Groen Goud
Podcasts

Groen Goud Podcast

Groen Goud · Sep 2025

Full-length interview on the founding story, the algorithm, and the road to scaling Forwarding across European fashion e-commerce.

Listen on Spotify
Bluebird Day
Podcasts

Bluebird Day Podcast

Bluebird Day · Mar 2026

Interview on circular commerce and how open infrastructure unlocks new return models for fashion retailers.

Listen to episode

Academic publications

Omega · Elsevier
Academic publications

Peer-reviewed algorithm validation

Omega · Elsevier · 2024

"Peer-to-peer return forwarding in fashion e-commerce", co-authored with Vrije Universiteit Amsterdam and Erasmus University Rotterdam. Published in Omega 128 (Elsevier), demonstrating up to 44% warehouse return reduction.

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Awards & recognition

Mastercard Strive Community logo
Awards & recognition

Mastercard Strive Community profile

Mastercard Strive Community · Mar 2025

Company profile on the Strive Community portal, where the ten Mastercard Strive EU winners publish their cohort page for mentoring, partner introductions, and cross-SME collaboration.

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SoTecIn Factory logo
Awards & recognition

SoTecIn Factory Social Innovators profile

SoTecIn Factory · Jul 2024

Profile on the SoTecIn Factory portal, the EU Horizon Europe programme for circular and sustainable textiles. Comes with a €110K non-dilutive grant and cohort access.

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Bold Impact
Awards & recognition

Bold Impact Award 2024

Bold Impact · 2024

It Goes Forward was recognised with the Bold Impact Award 2024 for sustainability-led innovation in e-commerce.

About the award
KVK
Awards & recognition

KVK Innovatie Top 100

KVK · 2025

Selected for the Dutch Chamber of Commerce Innovation Top 100: among the most innovative companies in the Netherlands.

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