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On the Bluebird Day podcast

Podcast conversation with Bluebird Day on circular commerce and how open infrastructure unlocks new return models.

By Pepijn Stribos

Pepijn on the Bluebird Day podcast

I joined the Bluebird Day podcast for a conversation on circular commerce and the role of open infrastructure. Most of the episode is about OpenReturn, the open protocol we initiated for the return lifecycle, and why a commercial product like Forwarding works better when the underlying standard is open.

We also get into why returns are still treated as an afterthought in most e-commerce stacks, and what changes when you start designing around them from the start. Link to the episode is on our media page.