On the Groen Goud podcast

Carl and I sat down with the Groen Goud podcast for a long-form conversation on circular commerce. The episode covers the origin of Forwarding, the matching algorithm behind it, and what we've learned from live operation at Kuyichi.

Groen Goud's audience is operators who care about the details, so the conversation goes past the pitch into what actually works: where the 43% adoption number comes from, how we maintain quality without a warehouse check, and why the model compounds rather than plateaus. Listen on Spotify.